Giving your website a new design

Posted on October 2, 2016 at 7:45 pm

As with anything, over time websites can become dated and stagnant. For SEO purposes you should ensure that there is always fresh content on your site but also the design may need to be refreshed from time to time.

If you are planning an overhaul, you should analysis your statistics to find out which features and links were used most. You don’t want to take something off the site that proved popular. You should also consider your other branding, for example if you are going to change your colour ways or logo then you will need to follow suit with all your other branded material and sign writing such as on vehicles, a building, letter head / business cards.

Most importantly, don’t forget to notify your customers that you are re-branding or changing the look of your website as it may cause some confusion if your customers land on your site and it looks totally different.

Posted in Web Design