Yearly Archives: 2019

A Clear Call to Action

Posted on April 28, 2019 at 10:12 pm

Calls to action are used on a website to help you direct a user through your content and take the right action from it. They help to shape a user journey, something that is so important when you want your website to do a job for you. Deciding on the calls to action you will use, and the ways in which you will position them, will help you to achieve results.

Above all, your calls to action need to be clear and easily interpreted. Everybody who enters your website needs to be able to understand what they need to do and how they are meant to behave based on your website content. If you want somebody to call you, or send you an email, make sure they know that they should do this and have all of the details to do so. The same goes for an eCommerce website; make sure people can buy what they want.

Posted in News

Have you Outgrown your Website?

Posted on January 30, 2019 at 7:04 am

A website isn’t something that lasts forever. You will probably be very happy with it when it goes live, and when it does everything that you want it to do. But it will age, and website design trends will change, and functionality will change, so you might feel your website is no longer doing what you need it to do. This is perfectly normal, and the average lifespan of a website is a few years, before it begins to look outdated.

Speak to your web design agency. They might be able to give you a website refresh for a lower price, especially if you already have lots of photos they can use and you already have the copy on your existing website. It is well worth the money to update your site when it is starting to feel old or tired; you will once again be able to be up there with the competition.

Posted in News