Creative, Beautiful & Thoughtfully Designed Landing Pages
Posted on December 4, 2013 at 2:36 pm
As the saying goes, you simply have one chance to make a primary impression. This can be a lesson that’s very important to bear in mind when you’re a startup and you’re engaged on your landing page. Nearly all of landing pages accessible have a couple of key goals – to notify visitors concerning the product, to construct excitement for that product and to have a transparent next step, akin to identifying more, signing up or buying the service.
But needless to say, it isn’t so simple as that. A well laid out design can help to speak those elements more effectively, while a more visually appealing site design might help so as to add some professionalism, which might reflect positively at the product itself. Even though the product itself looks and works perfectly, if the landing page that promotes it looks wrong, then there’s a superb opportunity that it won’t convince as many visitors and plenty of people could find it off-putting.
I desired to assemble a set of a few of my favourite landing page designs. Each of those examples blends great design, with a transparent call-to-action and enough copy to construct excitement and interest. I’d like to know which of those you discover best, and in case you know of any others that should make the list – make sure to let us know about them inside the comments.
Chartbeat
Chartbeat is a genuine time analytics product that helps website owners see where traffic comes from and what visitors are doing because it happens. Their landing page is stunningly designed and uses interesting copy, all presented using parallax scrolling and clever animations.
Instapaper
Instapaper is an app for you to save websites to read later. The design of the landing page mirrors that of the app itself – it’s clean, easy to read and uses minimalism and white-space to declutter, and present only the ideas you might want to see.
Coin
Coin is a brand new startup that promises to dispose of bank cards and store cards, by utilizing an electronic card that may store them all. Their landing page specializes in their promotional video to assist describe the theory, but in addition uses quite a few animations tied to the scroll function which will help present the product in an innovative and straightforward to appreciate way.
Harvest
Harvest is a time tracking tool designed for businesses and freelancers. Their landing page includes a breakdown of the functions of the tool, nicely separated with white-space to create a clean, calm effect. The copy have been kept informative yet short, so it’s easy to digest and the page helps to reveal off the interface of the product beautifully.
Squarespace Apps
Squarespace – the web site publishing platform – have released a set of mobile apps designed to make blogging, publishing and analysing your Squarespace site easier. The landing page for his or her mobile apps is modest, uncluttered and clear, and they’ve put a ton of focus into the visual aesthetic and design of the promoting page itself.
Simple
Simple aims to exchange your bank by offering a Visa card that hooks into it’s software. It helps to trace what you spend your money on, allows you to save and gives a wide selection of software-based features. The landing page for the service helps to reveal off the advantages clearly and concisely and keeps a minimalist aesthetic while still providing quite a lot of information.
Plentific
Plentific helps people wanting to buy a house by offering a number of advice, tips and monetary tools. The landing page uses big, bold imagery to attract you in, but scrolling down reveals a wealth of knowledge – all presented beautifully.
Thinglist
Thinglist is an engaging tackle a to-do list, by instead being a “want to-do” list. Designed by the team at Elepath, Thinglist’s landing page within reason minimalist, but has a bright, colourful visual style that contrasts nicely with the dark background.
Amp
Amp is a device that helps musicians create websites for themselves, no coding necessary. It’s rare to locate a landing page that’s entirely in black and white, but Amp has pulled it off – the result’s a clean, elegant and easy design that appears fantastic.
Readymag
Readymag is a drag-and-drop website creator that makes it easier to create microsites and online magazines. The landing page utilizes a flat design aesthetic together with big, bold typography and a varied colour palette.
Droplr
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Droplr is a file sharing tool designed for businesses, just like Dropbox, to assist make it easy and secure to store and share files across a whole company. Their landing page makes a fascinating use of illustration to subtly add slightly personality.
Exposure
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Exposure, also from the Elepath team, is a device for photographers to assist blow their own horns their work within the form of a blog post, in order that all their photos interact to inform a narrative. The landing page for the product uses lots of white-space to split each element, and is clean, minimalist and chic.
Sketch
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Sketch is a vector graphics tool that many designers are leaving Photoshop and Illustrator for. It’s landing page is slightly more cluttered than the examples above, but they’ve taken each benefit to using their software and feature undergone it intimately together with examples, leading to a radical yet beautiful marketing site.
AppDock
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AppDock is a yet-to-be-released App marketplace, built with developers in mind. The landing page has a truly distinct and quirky style with the usage of illustration. It’s unusual elements like this in a landing page which could help to make it memorable.
Marquee
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Marquee is a publishing platform designed for artists, writers and bloggers to assist assist you to get their content live. The landing page uses a gorgeous, flat style and launches straight right into a fast loading product demo, that’s instantly engaging and engaging.
Which of those landing pages do you love best? Have you learnt of another marketing page designs that you simply think deserve an honorable mention? We’d like to hear your thoughts inside the comments.
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